True and Flight center They launched a new campaign that highlights the benefits of reserve with travel -obsessed travel experts.
The New SloganIf you want to travel better, travel with the Flight Center, show how experts make it easier for you to travel with your privileged knowledge, as well as the tranquility that comes with avoiding common setbacks that can happen when you reserve on your own.
Let’s take care of you
Flight Center Marketing Manager SIAN CRIBBENS says: “Our customers love the irresistible offers we offer to all travelers, along with the confidence of knowing that our travel experts are taking care of all the details. Why assume the stress of planning, reserving and coordinating your trip.
Ella Incluta, True’s business director, “working with the Flight Center team in this campaign has been a collaborative experience and an incredible way to start our relationship. The campaign explores a truth that has a lot of potential and we are enthusiastic about developing it in the future.”
Building a new global positioning like the Single Travel Store, the campaign adds its own rotation by portraying the main message if it is related to travel, the flight center will be The travel center.
Continuous campaigns
Jess Reihana, True’s art director, says: “By this idea, we extract our own travel experiences, as well as the experiences of almost everyone we know. There are numerous travel stories to remove, so this is one of those campaigns that can continue and follow.”
Video performances are running on TV, cinema and digital, while a headline campaign will be seen throughout the open and in the press. The initial release focuses on the US and Canada, with seasonal updates released soon.
True and Flight Center post intend to make more Kiwis travel for the first time on Stoppress.co.nz.
