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Although many people across the country have jumped on the “Canada Buy” train due to Donald Trump’s tariff threat and “State 51” comments, a new poll found that patriotic shopping habits are not universal.
According to an online poll conducted by One23West and the Innovation Research Group, shoppers can be divided into six different groups, and their cost of living plays an important role in decision-making.
On one end of the scale, 13% of respondents are classified as “Canadians” and they are most likely to agree that “I will never buy anything from the United States again – buying Canada is not only an option, it is my responsibility.” The survey found that these respondents are often liberals, New Democrats or group voters, with the highest concentration in Quebec and the Atlantic Atlantic regions of Canada. The group includes many college graduates, graduates earning over $100,000 a year and older Canadians (over 55).
By comparison, 12% of those surveyed were “pro-U.S. Canadians.” These respondents are most likely to agree with saying, “I like American products, and their politics are better than most Canadian politics.” These respondents are the most conservative, with the largest number in Alberta and the Prairie. These include those with lower education levels, middle- and high-income earners (over $80,000 per year) and young Canadians (25 to 34 of them).
Most shoppers fall in the middle of these two extremes.
According to the results, 21% are “dissatisfaction of Canadians” and they prioritize Canadian goods when possible. They agree, “I’m frustrated and am supporting Canada. But I can’t buy Canada 100% of the time, and I don’t want to cancel Netflix right now.” The most concentrated respondents are British Columbia and Quebec, who are often liberals, New Democrats or group voters. These respondents were middle-aged or older (over 45 years old) and had higher than average education levels.
Nine percent are “conflict patriots” who say they know what’s going on but don’t know how to deal with the current situation, 23% are “politically” shoppers’ “prices” and they will choose Canadians if they price the same as American goods, while 23% are “separated Canadians”, they say they don’t care, they don’t want to buy Canadians.
Those who were investigated were more than just asking about their shopping habits. The survey found that more than 90% of Canadians are angry about how Trump treats Canada. Most groups also report that although most “independent” and “Pro-America” Canadians are not betrayed.
Many Canadians suffer from tax anxiety
If talking about the threat of tariffs makes you anxious, you are not alone.
Chris Chiew, vice president of drug pharmacies and health care in London, said more and more people are seeking help with growing anxiety with the growing tensions between Canada and the United States
“You can see people are actually thinking about how they can affect themselves, whether it’s financial, travel or other ways of doing that,” he said.
Chiew said there are a variety of ways to manage anxiety without turning to medication, including staying active, practicing mindfulness, and making sleep a priority.
He said you can talk to someone if you are still struggling, whether it’s a family member, a health care professional or a pharmacist.
“Actually, all of these people can actually provide some non-potent measures that can actually help you,” he said.
– Files from Srushti Gangdev and Michael Williams.
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