Cardrona dates back to the scared roots with a new campaign

Cardrona dates back to the scared roots with a new campaign


Every father knows – leaving the playground is the hardest part, and this winter will be harder than ever when Cardrona Alpine Resort It becomes the largest ski resort in Aotearoa.

Better known as the largest alpine playground in New Zealand, Cardrona is making reality a 40 -year dream, adding 150ha of new land accessed by president with the opening of the Soho Basin.

Turn the switch

Withdrawing from the sassy roots of the skiing area, Cardrona’s last campaign became the switch – what if adults did a scene at the end of the day?

Youtube video

In partnership with the Wānaka Creative Agency The beardsCardrona’s new campaign brings this concept to life in its messy, embarrassing, arrogant and hilarious reality. As the largest alpine playground in New Zealand closes for the day, three adult adults completely lose their heads, with comedian Kiwi Josh Thomson narrating his despair.

The snowy tantrums of Cardrona will appear in billboards in New Zealand and digital places in the next two months.

The Post Cardrona dates back to the scared roots with a new campaign first appeared on Stoppress.co.nz.



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